Customer journey from search to checkout – Star Wars: The Force Awakens tickets

In which we take a look at the experience of searching for a product, looking at a brand’s paid search ad for the item and its subsequent landing page, all from a customer’s point of view.

Read Full Article Here: http://searchenginewatch.com/sew/study/2439222/customer-journey-from-search-to-checkout-star-wars-the-force-awakens-tickets

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s